ROUTE TO MARKET – AFRICA
Connecting global brands with African growth opportunities
AER Trading provides end-to-end route-to-market solutions for companies seeking to expand in West and Southern Africa, including Angola, Zimbabwe, the Democratic Republic of Congo, and Malawi. Our mission: make premium brands available, compliant, and profitable in fast-growing African markets.
A Complete Go-to-Market Infrastructure
We combine international sourcing capabilities, bonded logistics, and local distribution networks to make market entry seamless.
Our scope includes:
Focus Markets
Angola
Strategic partnerships with duty-free operators and modern retail chains. Expertise in import licensing and customs clearance under Angolan legislation.
Democratic Republic of Congo
Entry via Matadi & Lubumbashi corridors. Support with import license acquisition, fiscal documentation and local distribution.
Zimbabwe
Distribution through regional bonded corridors (Durban – Harare – Lusaka). Access to retail & border-shop networks.
Malawi
Tailored logistics via South African and Mozambican ports. Support for wholesalers, modern trade, and local distributors.
Our Local Partnerships
Through our network of regional distributors and retail partners, we ensure regulatory compliance, optimized landed cost, access to trusted importers and retailers, and after-sales & marketing coordination (POP materials, activation, training).
Why Choose AER Trading
Multi-category expertise
Beauty, Fragrance, Wines & Spirits, FMCG
Certified bonded warehouses
EU, Singapore, USA, Dubai
Africa-focused logistics
10+ years of export experience
Market intelligence
Real data on pricing, taxes, and local networks
Route-to-market success
Fast-track brand launches across Africa
Let’s discuss your route-to-market strategy in Africa.
Contact us to receive:
– A country-by-country import guide (taxes, licenses, logistics)
– A quotation for bonded storage + export handling
– A proposal for local distribution partnership
